Ready to make a music video
with a sprite way artist?

The chance of a lifetime

Music videos aren’t just about the artist, they are about the community: the director, producer, the artist, and so many other crew members all pushing the limits together. Most of the time a lot of people don’t get the shine they deserve – but Uproxx and Sprite know every member of the team deserves to get put on. So let’s form a group and shoot a music video for a Sprite Way artist.

That’s where you come in

Sprite and Uproxx want to give the community a platform, a space for creators to come together and make the next wave. We’re not looking for experts, just passionate creators looking to impact the world with their art.

So we're looking to fill eight roles: a director, producer, makeup artist, stylist, VFX artist, choreographer, a production designer and a DP. Whatever your passion is, we think there could be room for you on the crew.

Are you the right fit? Know someone in your community who might be?
Tag a friend or submit yourself and #Thirstforyours

You'll be responsible for seeing the big picture as it pertains to the overall creative vision. We are looking for someone who is a natural leader, can be creative on the fly, can roll with the punches, and can clearly define their creative vision while collaborating with the artist and most importantly, the team!
We are looking for someone who is hard working, can get in line with the director and artist's creative vision, and can help steer the ship. Producers are the unsung heroes of production, they are the first to set and the last to leave. They manage the budget, the schedule, and make sure everyone has their marching orders. Can you lead this team to greatness? If so, this roll is for you!
More than just animated text, we are looking for someone who knows their way around graphics. Today's music videos are graphics heavy and we are looking for someone who can stand up to that challenge. Maybe the artist wants to be floating in a space while performing - or maybe the director wants to green screen the artist into a forest... We are looking for someone who can put in the work to make something dope!
You'll be responsible for working with the Director and Sprite Way Artist to choreograph dancers for the music video. We are looking for someone with a variety of dance training/ background including but not limited to hip-hop, modern, classical, interpretive, etc. We'd like the choreographer to participate as one of the dancers, so dance experience and willingness to dance in the video is a must!
production designer
You'll be responsible for executing all set design work from coming up with creative ideas for the sets with the Director to executing the build and set decoration. Looking for someone who is highly creative, imaginative, resourceful, and loves world building!
You'll be responsible for the look and feel of the project. You'll be responsible for taking the director's vision and adding a bit of your own style to make this video look amazing. The DP should know their lights, lenses, and most importantly, cameras. Creativity is a must in this role, as you'll be the directors right hand.
makeup artist
You'll be responsible for creating a unique makeup/hair look for the Sprite Way Artist. You and the Artist will work together to ensure they feel as confident as possible while creating a special look to complement the set design, lighting, wardrobe, etc.
You'll set the tone for the vibe of the music video. You and the artist will become close friends as we'll need you to make sure everything they wear is stunning. Working with the overall creative direction and the color pallet set by the director and production designer - you'll make sure the artist shines in this video!
Bring something to the table that we didn’t think of? Apply anyway, and tell us why we need you on the team.

tell us about yourself.

Click the following boxes to submit your answers. Limit of 150 words per box.


Q: What is the goal of TFY Productions:
A: To create a production company made up entirely of ambitious up and coming creatives, and for them to create a unique music video. Positive vibes only - no tolerance for hate speech, bigotry or discrimination of any kind.
Q: Who can apply?
A: Anyone!! As long as you are 18+ and live in the United States.
Q: What if I know someone who would be great for this?
Share, share, share! Tag them in the Uproxx post on IG and tell them to submit.
Q: When is the last day to submit?
Q: Who is selecting the crew?
A team of experts from UPROXX and Sprite.
Q: How do I follow along?
Follow #thirstforyours and @Uproxx and @Sprite on IG to watch the whole thing come to life!
Q: If I’m selected, when and where would this take place?
Los Angeles, California. Exact dates are TBD, but sometime early September is the anticipated timeframe.
Q: Last but certainly not least, is this free work?
No way - you will be given a stipend to participate (amount TBD).

Any other questions?
Email us at

Terms & Conditions

The "#THIRSTFORYOURS Production Team Search" (the "Talent Search") commences at 9:00 AM Eastern Time ("ET") on August 29, 2019 and ends at 11:59:59 PM ET on September 4, 2019.

ELIGIBILITY: Talent Search is open to legal residents physically residing in the 50 United States (including the District of Columbia) who are at least 18 years of age at time of entry. Employees, officers and directors of The Coca-Cola Company’s North America Group (the "Sponsor"), UPROXX LLC ("UPROXX"), and their respective parent companies, agents, affiliates, subsidiaries or partner(s), advertising and promotion agencies, crew members, and any other individual or company involved in the development or execution of the Talent Search ("Released Parties") and their immediate families (spouses, siblings, children) and same households of each, whether or not related, are not eligible to enter or win. Applicants shall be referred to herein as "you", "your" or "Artist."

To enter the Talent Search, Artist must meet the eligibility requirements of these Terms & Conditions ("T&Cs"), including, without limitation, the following:

  1. Complete and submit the questionnaire as instructed on the website located at ("Website").
  2. Share your work and accurate contact information per the instructions on the Website. The maximum file size for any video uploaded to the Website shall be one (1) gigabyte and shall not exceed three (3) minutes. Steps 1–2 (as detailed above) are collectively referred as the "Application."

By submitting your Application, you grant Sponsor and UPROXX the right to post any of the materials in connection therewith on their respective websites and social media accounts. You further agree that Sponsor and UPROXX do not have any obligation to post or publish your Application and can remove your Application at any time for any reason, and all such postings or publication on their respective websites and social media accounts, if any, will be at UPROXX’s and Sponsor’s sole discretion. The posting or publication of an Application does not guarantee the Application will advance further. Applications that do not include all required information and do not adhere to these T&Cs will be considered void. Unless the Application deadline is extended by Sponsor, to qualify for judging, your Application must be received by 11:59:59 PM ET on September 4, 2019. Once you submit your Application, your submission is considered final and may not be modified or edited. One (1) Application per Artist.

Sponsor and UPROXX reserve the right to prescreen and/or disqualify any Application for any reason. Applications are subject to all notices posted online including Sponsor’s and UPROXX’s privacy policies. Multiple Artists are not permitted to share the same email address. Sponsor and UPROXX are not responsible for any typographical, printing, or other errors; or for Applications that are late, lost, incomplete, contain inaccurate information, misdirected (whether by human or technical error), stolen, garbled, undelivered, delayed, damaged, and/or illegible or any combination thereof. Applications will not be returned or acknowledged.

Any questionnaire and/or video submitted that does not meet the Application guidelines below and/or conform to the requirements as stated above and on the Website registration form, will be disqualified from the Talent Search.

APPLICATION GUIDELINES: To qualify for the Talent Search judging, Applications must comply with the following content guidelines to be eligible. Applications cannot:

  • Be sexually explicit, or derogatory of any ethnic, racial, gender, or religious group, be profane or pornographic, or contain nudity;
  • Promote alcohol, legal or illegal drugs, tobacco, firearms/weapons (or the use of any of the foregoing), or any activities that may appear unsafe or dangerous;
  • Defame, misrepresent or contain disparaging remarks about the Sponsor, UPROXX, other people and/or companies;
  • Contain any prominent use of trademarks, logos, landmarks, or copyrighted materials owned by others, or contain any personal identification;
  • Communicate messages or images inconsistent with the positive images and/or goodwill to which Sponsor and UPROXX wish to associate.

Applications must:

  • include original content. It is Artist’s responsibility to obtain, prior to submission of the Application, the approval and rights to use any content that you did not create;
  • not have been previously published, submitted, or otherwise used for any other commercial purpose or similar competition(s).

Sponsor and/or UPROXX are not responsible for any unauthorized third party use of any Application. Applications will not be held "in confidence" and an Application does not create a confidential relationship or obligation of secrecy between any Artist and Sponsor and/or UPROXX or any of their respective affiliates.

All eligible Applications will be evaluated by personnel from the Sponsor and/or UPROXX. If an Application is favorable, a representative from the Sponsor and/or UPROXX will either ask Artist to submit an additional information, participate in a phone and/or remote video interview (e.g., using "Skype" or similar service), and/or invite Artist to travel as described below. Artist will be provided instructions where to send such additional information, including any deadline that must be met.

Evaluations will be based on the following parameters, weighted equally: a) experience and skill set in the role Artist applies for; b) prior involvement or expertise in hip-hop culture; c) availability during production schedule (which shall be designated by Sponsor and/or UPROXX); d) social media presence; e) charisma; f) intelligence; and g) other talents.

PRODUCTION/TRAVEL: After reviewing Applications and, as determined by UPROXX in its sole discretion, conducting remote video and/or phone interviews, UPROXX may invite an Artist to participate in the production (including via appearing on-camera) of a crowdsourced music video over the course of approximately ten (10) days in Los Angeles, CA (specific dates, locations, duration, etc. shall be determined by UPROXX in its sole discretion), which shall be filmed, photographed, documented and made publicly available by UPROXX and/or Sponsor (all results and proceeds thereof shall be referred to as the "Production" herein). Artist must be available on a first priority, no material interference basis during the Production schedule designated by Sponsor and/or UPROXX in order to be eligible to participate in the Production. Any Artist invited to travel in connection with the Production, and at Sponsor’s expense, will receive roundtrip economy class airfare to/from Los Angeles, CA (or ground transportation, if Artist resides within one hundred and fifty (150) miles radius of Los Angeles, CA, as determined by Sponsor at its sole discretion); and hotel accommodations at Sponsor’s sole discretion. Duration of travel is at Sponsor’s sole discretion, if applicable. Travel and accommodations are for the Artist only. Actual value of travel and accommodations depends on location of Artist, land accommodations and fares at time of booking. Artist must travel on dates determined by the Sponsor. Any transportation expenses and/or meals not provided by Sponsor are the sole responsibility of Artist. Sponsor is not responsible if any Artist is denied access to any aircraft. Artist is solely responsible for obtaining any and all necessary travel documents.

NOTIFICATION: Prior to travel, an invited Artist will be notified by Sponsor and/or UPROXX’s travel administrator ("Administrator") via email based on the information provided on the respective Application form and must confirm receipt of email notification from Administrator within twenty four (24) hours of deployment. Upon email confirmation, the Administrator will email Artist: (a) a Declaration or an Affidavit of Eligibility/Liability and Work-for-Hire Contract (including Appearance Release); and (b) any other documents required by Sponsor and/or UPROXX (collectively, the "Notification Documents") for the invited Artist to complete, sign and return within three (3) days of date specified on notification. Failure to return Notification Documents, and/or Artist’s failure to fully comply with these T&Cs may cancel the invitation to travel. At Sponsor’s and/or UPROXX’s sole discretion, and as permitted by law, a background check may be conducted on an Artist. Where required, Artist may be required to supply additional consent and/or to obtain and submit the background check to Sponsor, or take any other steps as may be reasonably requested by Sponsor to facilitate a background check. Failure to return Notification Documents, and/or Artist’s failure to fully comply with these T&Cs, or if negative information is revealed as a result of a background check, or if Artist cannot continue with the Talent Search for any reason, or if an Artist is found to make any false statement(s), then such Artist’s invitation to travel may be withdrawn and canceled. To the extent permitted by law, participation constitutes permission for Sponsor, UPROXX and their respective agents to use any Artist’s name, Application, hometown, likeness, photographs, videos, statements, social media handles, and all other materials submitted in connection with the Application for purposes of advertising, Talent Search and publicity (including online posting) in any and all media now or hereafter known throughout the world in perpetuity, without additional compensation, notification or permission. Furthermore, the Sponsor, UPROXX, and/or its agents may film, record and/or take photographs of Artist ("additional content"), and Sponsor shall own all rights to the additional content, of any Artist before/during/after the Application process and Production and may use the resulting footage, recordings and/or photographs for any purpose, including, without limitation, for marketing and promoting the Sponsor, UPROXX, and any partner and their respective products and services, with no additional compensation provided to any Artist. Artists waive any and all rights (including moral rights) in and to such additional content. Artists may be required to complete additional documentation to this effect in order to participate.

RELEASES: Artists agree to these T&Cs and the decisions of Sponsor and/or UPROXX and release, defend and hold harmless Released Parties as well as the employees, officers, directors and agents of each, from all claims and all liability, claims or actions of any kind whatsoever for injuries, damages or losses of any kind to persons, which may be sustained in connection with either directly or indirectly participation in the Talent Search, Production, or any travel related activities. Sponsor is not responsible if the Talent Search or Production cannot take place due to delays or interruptions due to acts of God, acts of war, natural disasters, weather or acts of terrorism. Artists assume all liability for any injury or damage caused or claimed to be caused by participation in this Talent Search, the Production, or any travel related activities.

DISPUTES: To the extent permitted by law, this Talent Search and the Production shall be governed by and interpreted under the laws of the State of New York, U.S.A. without regard to its conflicts of laws provisions. You irrevocably agree to personal jurisdiction by the federal and state courts located in the County of New York in the State of New York, U.S.A., and waive any jurisdictional, venue, or inconvenient forum objections to such courts. Any and all disputes, claims, and causes of action arising out of or in connection with this Talent Search, shall be resolved individually, without resort to any form of class action. TO THE FULLEST EXTENT PERMITTED BY LAW ANY CLAIMS, JUDGMENTS AND/OR AWARDS SHALL BE LIMITED TO ACTUAL OUT-OF-POCKET COSTS ASSOCIATED WITH ENTERING THIS TALENT SEARCH. PARTICIPANTS HEREBY WAIVE ANY RIGHTS OR CLAIMS TO LEGAL FEES, INDIRECT, SPECIAL, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL DAMAGES OF PARTICIPANT, WHETHER FORESEEABLE OR NOT AND WHETHER BASED ON NEGLIGENCE OR OTHERWISE.

Personal information submitted by the Artist will be used to administer the Talent Search. Personal information will be stored on servers located in the United States, and will be subject to the laws and authorities of the United States. You may have the option to opt in to receive marketing communications; your decision to receive, or not receive promotional emails will not affect the Sponsor’s decisions. You may unsubscribe at any time.

The invalidity or unenforceability of any provision of these T&Cs shall not affect the validity or enforceability of any other provision. If any provision of the T&Cs is determined to be invalid or otherwise unenforceable, then the T&Cs shall be construed in accordance with their terms as if the invalid or unenforceable provision was not contained therein.

This Talent Search is not sponsored, endorsed or administered by YouTube, Instagram or any other social media platform nor are any such social media platforms associated with the Talent Search in any way. Each Artist understands they are providing information to the Sponsor and/or UPROXX, and not to any social media platform. Any questions, comments or complaints regarding this Talent Search must be directed to UPROXX and not to any particular social media platform.